A Cleaner World Starts With Us

How2Recycle is a standardized labeling system that clearly communicates recycling instructions to the public. It involves a coalition of forward thinking brands who want their packaging to be recycled and are empowering consumers through smart packaging labels.

A Smarter Label System

Variation in recycling programs, unclear labeling, and inaccurate recyclability claims make proper recycling a challenge. The How2Recycle label was created to provide consistent and transparent on-package recycling information to the public.

  • Preparing Material for Recycling

    Information is provided to ensure the proper steps are taken to effectively recycle materials.

  • How2Recycle

    Information and locational instructions let you know if an item can be recycled traditionally or by other means.

  • Type of Recyclable Material

    Tells you what type of material the packaging is made of.

  • Format of Recyclable Material

    Information on what parts of the packaging need to be recycled in this specific way.

  • For More Information

    Our website is included on every label for additional information

Explore the Labels

Recycling still has big problems that we are helping to solve

Variation of recycling programs, as well as inconsistency of recycling communication at all levels, is a major cause of consumer confusion. The How2Recycle label collectively increases the level of consumer knowledge about recycling. If local programs reference the label alongside the items they accept, the How2Recycle label can be a unifying, recognizable piece of information across all programs.

  • Most Recyclables Still End up in Landfills Some people still don't know or forget that certain materials are recyclable.
  • Recycling Labels are Not Yet Standardized The majority of recyled items aren’t labeled properly when it comes to it being recycled.
  • Recycling Information is Hard to Understand With so much conflicting recycling information out there, it's easy to get confused. Incorrect recycling behavior is common.

About How2Recycle

How does our label affect you? Take Our Survey

H2R in Action

Blog

To rinse or not to rinse

It is important to properly prepare packaging for recycling in order to optimize the quality of...
In The Media

Nature's Path Food joins How2Recycle

CHARLOTTESVILLE, VA — Nature’s Path Foods Inc., North America’s largest certified...

Kraft Heinz Joins the How2Recycle Label Program

The Kraft Heinz Company, the fifth-largest food and beverage company in the world, is the newest...

How2Recycle Welcomes Disney Consumer Products and...

CHARLOTTESVILLE, VA, FEBRUARY 20, 2017 — The How2Recycle program announced today that Disney...
Blog

2016: A breakout year for How2Recycle

Four years into its existence in the marketplace, the How2Recycle program experienced the most...
In The Media

Barilla joins the Sustainable Packaging Coalition...

Italian food company to use the How2Recycle label to making recycling decisions easier for...

Marcal paper products brand to use How2Recycle...

CHARLOTTESVILLE, VA, DECEMBER 5, 2016 — Marcal, a producer of bath tissue, paper towels,...

How2Recycle Welcomes Graphic Packaging...

CHARLOTTESVILLE, VA, October 31, 2016 — Graphic Packaging International, a commercial...
Blog

Riley’s Organics to use How2Recycle Label on...

CHARLOTTESVILLE, VA, JANUARY 16, 2017 — Riley’s Organics, a producer of USDA Certified...
In The Media

Amy’s Kitchen Joins How2Recycle Program

CHARLOTTESVILLE, VA, OCTOBER 26, 2016 — Amy’s Kitchen, an international brand focused on...

How2Recycle membership jumps thanks to Walmart...

Walmart encourages private label suppliers to help consumers recycle The How2Recycle...

Whirlpool Corporation Partners with How2Recycle...

BENTON HARBOR, Mich., October 11, 2016 -- Whirlpool Corporation today announced a partnership with...

Nature's Path Food joins How2Recycle

CHARLOTTESVILLE, VA — Nature’s Path Foods Inc., North America’s largest certified...

Kraft Heinz Joins the How2Recycle Label Program

The Kraft Heinz Company, the fifth-largest food and beverage company in the world, is the newest...

How2Recycle Welcomes Disney Consumer Products and...

CHARLOTTESVILLE, VA, FEBRUARY 20, 2017 — The How2Recycle program announced today that Disney...

Barilla joins the Sustainable Packaging Coalition...

Italian food company to use the How2Recycle label to making recycling decisions easier for...

To rinse or not to rinse

It is important to properly prepare packaging for recycling in order to optimize the quality of...

2016: A breakout year for How2Recycle

Four years into its existence in the marketplace, the How2Recycle program experienced the most...

Riley’s Organics to use How2Recycle Label on...

CHARLOTTESVILLE, VA, JANUARY 16, 2017 — Riley’s Organics, a producer of USDA Certified...

Give, receive, recycle: Electronics recycling at...

To many, the winter holidays bring a sense of joy, community, and gratitude. But it also...

Marcal paper products brand to use How2Recycle...

CHARLOTTESVILLE, VA, DECEMBER 5, 2016 — Marcal, a producer of bath tissue, paper towels,...

How2Recycle Welcomes Graphic Packaging...

CHARLOTTESVILLE, VA, October 31, 2016 — Graphic Packaging International, a commercial...

Amy’s Kitchen Joins How2Recycle Program

CHARLOTTESVILLE, VA, OCTOBER 26, 2016 — Amy’s Kitchen, an international brand focused on...

How2Recycle membership jumps thanks to Walmart...

Walmart encourages private label suppliers to help consumers recycle The How2Recycle...

Whirlpool Corporation Partners with How2Recycle...

BENTON HARBOR, Mich., October 11, 2016 -- Whirlpool Corporation today announced a partnership with...

How2Recycle Program Welcomes TOPAS Advanced...

CHARLOTTESVILLE, VA, OCTOBER 10th, 2016 — TOPAS Advanced Polymers is the latest company to...

5 Things You May Not Know Are Recyclable

The process of determining whether you should toss certain packaging types into the recycling or...

A Millennial Market: How Young Americans...

The way consumers interact with brands is rapidly changing. There are now over 90 million American...