Recycling program variation, unclear packaging labeling, and inaccurate recyclability claims make proper recycling a challenge. The Packaging Recovery Label System – and the How 2 Recycle Label – was created to provide industry with a consistent way of providing consistent and transparent on-package recycling information to consumers.
Keep America Beautiful – Recycling locations by zip-code and package typeThe Carton Council – State by state guide to aseptic carton and drink box recyclability
The How 2 Recycle label is comprised of five pieces of information for every unique and easily separable packaging component:
We created a special version of the label for plastic bags and films that are accepted primarily at retail stores with plastic bags. For more information, see plasticbagrecycling.org.
Many people recognize the chasing arrows symbol and number on plastic containers and assume the symbol means the product is recyclable. That is not the case. The codes are only intended to indicate the type of plastic the product is made from. You still need to check with your local recycling program to see which types of plastic packaging are collected.
Every recycling program has unique rules about what it collects and how it is collected. This is based on the kinds of recycling facilities in the area and other local factors. While the How 2 Recycle Label provides guidance on recyclability, it is important to familiarize yourself with the specific instruction where you most frequently recycle.
Unwanted items in the recycling steam are contamination. Contamination has to be removed by hand and usually ends up in a landfill. This increases the cost of operating recycling programs and can cause loads of recyclables to be rejected altogether. If you’re not sure if a material is accepted for recycling, be sure to check locally.
Small loose items such as shredded paper, loose bottle caps, and lids are hard to sort and may get mishandled. As a general rule, caps and lids should be put back onto empty containers for recycling, but follow the directions on the Packaging Recovery Label and check with your local recycling program on how small items should be handled in your area.
The goals of the How 2 Recycle was developed through open discussion with numerous stakeholders, and relate to the ultimate vision of a closed loop system where valuable packaging materials are recovered. Our goals are to:
The pilot of the How 2 Recycle Label will run through the last quarter of 2012. During the pilot we will be focusing on consumer use, feedback, and understanding of the labeling system. Please provide your feedback and take our short survey, and thank you for helping to improve recyclability communications!
Questions or comments? Don’t hesitate to contact us.
